Ming Wong Fearon
Ming Wong Fearon is a communication designer and Master of Design candidate at Concordia University. Prior to beginning the MDes program at Concordia, she spent a decade designing visual identities for exhibitions
and public programs at cultural institutions in New York City. Ming holds a BA in Media Studies from the Macaulay Honors College at CUNY Hunter, where she served as Editor-in-Chief of the campus newspaper. Her creative practice is influenced by the concept that content and its method of display should interchangeably and simultaneously shape each other to amplify an exhibition's storytelling potential.
Ming’s MDes research-creation project, “Museum of Health” (MoH),
explores hybrid exhibition methodology—specifically, how to design virtual experiences that complement the embodied engagement characteristic of physical exhibitions. In MDes research-creation form, MoH is comprised of two separate virtual exhibits displayed in tandem with a physical exhibit. In virtual space, audiences experience ‘embodied’-feeling engagement via two distinct modalities of digital display: while navigating a 3D maze focused on the subject of environmental exposures (“Pt. 1—Journey to Campus”), and as a desktop-based ‘Choose-Your-Own-Adventure’ hypernarrative that details the healing properties of medicinal plants (“Pt. 2—At the Museum”). The third exhibit (“Pt. 3—Coping with Convenience”) invites the audience to observe a sculptural display about single-use plastics while contemplating the reality of dopamine addiction. Together, these three components illustrate a hybrid exhibition methodology in which virtual and physical formats are designed simultaneously as complementary equals, neither subordinate to the other.
and public programs at cultural institutions in New York City. Ming holds a BA in Media Studies from the Macaulay Honors College at CUNY Hunter, where she served as Editor-in-Chief of the campus newspaper. Her creative practice is influenced by the concept that content and its method of display should interchangeably and simultaneously shape each other to amplify an exhibition's storytelling potential.
Ming’s MDes research-creation project, “Museum of Health” (MoH),
explores hybrid exhibition methodology—specifically, how to design virtual experiences that complement the embodied engagement characteristic of physical exhibitions. In MDes research-creation form, MoH is comprised of two separate virtual exhibits displayed in tandem with a physical exhibit. In virtual space, audiences experience ‘embodied’-feeling engagement via two distinct modalities of digital display: while navigating a 3D maze focused on the subject of environmental exposures (“Pt. 1—Journey to Campus”), and as a desktop-based ‘Choose-Your-Own-Adventure’ hypernarrative that details the healing properties of medicinal plants (“Pt. 2—At the Museum”). The third exhibit (“Pt. 3—Coping with Convenience”) invites the audience to observe a sculptural display about single-use plastics while contemplating the reality of dopamine addiction. Together, these three components illustrate a hybrid exhibition methodology in which virtual and physical formats are designed simultaneously as complementary equals, neither subordinate to the other.
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